Warranties From Iced Tea to Data Center Migration
I bought myself a fancy
iced tea maker for Christmas. Two months later, I finally got around to taking
it out of the box. As I was digging through all of the paperwork and parts, I
found myself throwing away the instructions and warranty information without
even looking at it. After about 10 minutes, I pulled it back out of the trash,
curious as to what exactly was
covered by a limited one-year warranty. In general I never read or care about
warranties; they always sound like they’re written by lawyers, are extremely
specific, usually only cover manufacturer’s defects and take 10 calls to
customer service to find out that my purchase isn’t covered.
My iced tea machine’s warranty wasn’t really any
different. It guarantees that the machine works as stated, but wouldn’t it be
great if it guaranteed that it also made great tea? It would be something
special if there was a company that put their money where their mouth was and
not only covered the bare essentials (of course I expect my purchase to work),
but also guaranteed a quality
This whole epiphany came
about because I was just recently asking one of our technical experts to
explain the details of the CommScope SYSTIMAX System
Warranty. What was the big deal about it? I thought, OK, we have a 25-year warranty like everyone else
that covers the basics and provides assurances that CommScope parts in a system
will work the way we say they will. What I didn’t realize was that we don’t
just offer a warranty on parts. CommScope’s SYSTIMAX System
Warranty offers warranty protection for the performance of the entire network
infrastructure system including compatibility with applications the system is designed
to support! This is not simply about product specifications – but the entire
system, including the applications it is designed to support.
in data centers increase, the advantage of higher quality systems becomes apparent. Moving to 40G
or 100G requires a re-evaluation of the physical layer’s capability to meet
these needs. The industry standards for cabling components are not enough to
ensure future compatibility. This gap is filled by our SYSTIMAX application assurance warranty. The question about
whether or not a system as installed will support a next application migration
can be answered with confidence for each and every link in the network.
guarantees discuss component performance levels but do not discuss the overall
link performance. They all fall short of
providing a guarantee that your applications – today and in the future – will
be supported. Most warranties, including
CommScope’s are still written by lawyers.
And they want me to be sure you know that the CommScope SYSTIMAX
system warranty’s full terms and conditions apply. Now, if only I could
be assured of a perfectly brewed cup of tea every day for the next 25 years,
I’d be a very happy woman.
About the Author
Colleen Murphy-Gomez is
a marketing professional with experience leading strategic and portfolio
marketing, internal communications, brand strategies and event management
across global platforms for product lines, strategic initiatives and
distribution channels. She holds a bachelor’s degree in Marketing from St.
Cloud State University and a Master’s degree in Integrated Marketing
Communications from Marist College.
1 comment for "Warranties From Iced Tea to Data Center Migration"
Thursday, April 13, 2017 7:03 AM
Rachele Salisbury says:
Great analogy! Super fun to read and strong statement(s), enjoyed reading...