It is that time when IT analysts begin recounting the year’s major trends and weighing in with their predictions for 2013. “Big Data” is at the top of many lists. That should be no surprise, given the massive volumes of information being stored and the promise that Big Data holds.

 The sheer quantity of data being produced by all manner of IP devices is only part of the story. Big Data’s real value is in the ability to analyze data quickly, and use it to make muchbetter-informed decisions. The ultimate goal is to make decisions in real-time, when the impact is the biggest.

 Big Data’s value is no longer an abstract concept. For example, the British Broadcasting Corporation reported corporate data now appears as a balance sheet line item for 20 percent of the United Kingdom’s biggest companies. Studies, such as the 2011 McKinsey report on Big Data, identified significant savings and revenue opportunities based on Big Data analytics that stretched into the hundreds of billions of Euros.

 These Big Data concepts—using information to make accurate decisions in real-time—can also extend to the cabling infrastructure. CommScope’s SYSTIMAX® imVision® solution provides an in-depth view of the end-to-end physical layer, and automatically documents any changes that corrective action must be taken immediately. For example, if a new server needs to be installed, imVision can provide the end-the-end connectivity path for that server, based on information it has in its database. No manual review of spreadsheets, no reliance on obsolete data, and most importantly, no possibility that the path selected will be occupied by another service.

 The imVision solution can assist customers in making informed decisions in an office building, by tracking and locating IT equipment. In the era of “Bring Your Own Device,” this capability becomes even more critical.

 Are you ready to deploy an intelligent management solution to assist with your “Big Data” accommodations?

About the Author

Dave Tanis

David Tanis is the Director of Strategic Enterprise Marketing at CommScope. Dave joined the team in April, 2005 and has overall responsibility for driving solutions and product marketing for enterprise customers throughout North America. Dave has over 20 years experience in the telecommunications industry. He joined AT&T Network Systems in 1984 as Product Engineer and held a number of positions in their manufacturing facility in North Andover, MA, USA. He joined Lucent Technologies in 1996 and assumed the role of EMEA Technical Manager for Optical Fiber and Cable in 1998. With the acquisition of the Lucent Optical Fiber and Cable business by Furukawa and CommScope in 2001, Dave assumed the role of EMEA Technical Director, OFS. Dave continued in this role for OFS until April 2005, when he joined SYSTIMAX Solutions as EMEA Technical Director. Dave has published several papers in various industry trade journals and is a regular presenter at industry conferences. He holds a Bachelors Degree in Mechanical Engineering from the University of Vermont and a Masters in Business Administration from Boston University in the USA.

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Comments

1 comment for "Big Data and the Physical Layer"
Ricardo Díaz

Totally agree. And I would suggest a different title: Physical Data and Big Layer. We trend to forget that the massive amounts of data that will be needed to make the right decisions will flow through the lowest and biggest layer, the cabling, and to properly manage that layer we'd rather count on the data about the physical connections. Cheers

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