How Online Shopping Impacts the Data Center

Retailers are seeking new ways to make shopping easier and more accessible. Tim Takala blogs about how social shopping will impact the network and why the data center is a key enabling technology.

Online_Shopping_CommScopeThe internet is buzzing with online shoppers. eBay was one of the world’s first global online marketplaces, paving the way for companies like Amazon, which is expected to generate 50 percent of all e-commerce sales by 2021. Chinese e-commerce and superstore operator Alibaba is setting the place for technological innovation by merging e-commerce with brick-and-mortar retailing for their FashionAI concept store.

CLICK TO TWEET: CommScope's Tim Takala gives you a behind the scenes look what happens to the data center when an online booking or purchase is made.

As retailers seek to enhance the customer experience, we’re seeing more brands converting sales directly from social media platforms. This emerging trend is called social shopping. With millions of online transactions happening daily, machines are sensing, analyzing and transmitting mission-critical information in milliseconds.

Watch the video below for a behind the scenes look what happens to the data center when an online booking or purchase is made.